Senior Living/Memory Care

The phone call your admissions counselor cannot take a fourth time this week.

Memory care calls do not fit a script. Families call confused, distraught, and tired. The resident themselves picks up a phone and calls the admissions line, asking for someone who passed away years ago. Jonson holds long family conversations with the same warmth at minute twelve as at minute one, recognizes when a resident with dementia has called by accident, and escalates only when something has truly changed.

What changes in the first month

The counselor keeps her job. The director keeps her mornings.

4th call

Held with first-call warmth

The fourth call from the same family this week gets the same patience as the first. Counselors stop absorbing the repeat-emotional load.

< 30s

Urgent escalations paged

Wandering reports, behavior changes, hospital discharge questions. Jonson captures the structured fields and pages your on-call director.

4 tiers

Escalation rules you control

Emergency, within-the-hour, next-morning, routine. Visible and editable from your dashboard, applied to every call.

Common operator questions

Memory care directors ask these on the first call.

How does Jonson handle a family that calls for the fourth time this week?+

It holds the call with the same warmth and the same attention as the first call. It captures what changed since the last conversation, notes the repeat pattern so your admissions counselor can see it on the Monday digest, and only escalates to the on-call director when something has truly changed. The counselor still owns the relationship, Jonson absorbs the emotional repeat load that burns counselors out.

What happens when a resident with dementia calls the admissions line?+

Jonson recognizes the pattern. It never tries to sell anything. It never pretends to be staff. It holds the moment with dignity, captures what the resident said, and routes to the appropriate clinical contact on your team. The four dignity-preserving response patterns are built into how Jonson is configured for memory care communities.

How does Jonson decide what to escalate to the director after hours?+

You set the rules, Jonson follows them. Most memory care communities configure four urgency tiers: true clinical emergencies route immediately, behavior changes or hospital discharge questions route within one hour, concerned family check-ins are captured and summarized for the next morning, routine messages wait. The escalation rules are visible and editable from your dashboard.

How does Jonson handle a wandering report from a family member?+

Wandering reports route immediately to your on-call director using the urgent channel you configure. Jonson captures the family member name, callback number, what they observed, the time observed, and any direction the resident was last seen heading. The director gets a structured page in under thirty seconds and can call back with context.

Is Jonson HIPAA-aware for memory care?+

Yes. US data centers only, Business Associate Agreement available, and a clean route to your team the moment a call touches protected health information. Memory care families discuss specific clinical detail more often than most senior segments, and Jonson is built to recognize that and route appropriately.

Does Jonson speak with families in Spanish?+

Yes. Jonson supports English and Spanish for family conversations, which matters in memory care communities serving Hispanic families navigating a dementia diagnosis for the first time.

Pricing

Three tiers. 30-day pilot guarantee on every one.

Run Jonson on your line for 30 days. If your team is not getting cleaner family calls and faster tour bookings, we refund the pilot.

Starter

Single community, learning the workflow.

$349per month
  • Up to 100 answered calls per month
  • English and Spanish
  • Email and text call summaries
  • One escalation route to your team
  • 30-day pilot guarantee
Most popular

Growth

Most communities land here after the pilot.

$599per month
  • Up to 300 answered calls per month
  • Vertical-aware intake flows
  • Tour scheduling into your calendar
  • Multi-route handoff with on-call rules
  • Weekly performance digest

Enterprise

Multi-site portfolios with custom routing.

$999per month
  • 1,000+ answered calls per month
  • Per-site routing and rules
  • Custom escalation logic
  • Dedicated launch support
  • Quarterly operator review
We stopped losing tour inquiries to voicemail in the first week. The AI sounds like our front desk on a calm day, and the summaries land in my inbox before I am off the floor.
Adult Day Care Operator, Pacific Northwest

Built operator-first

We sit with directors and admissions leads before we touch the call flow. No generic SaaS templates.

Encrypted in transit

TLS for every call and summary. US-only data path. BAA available on request as soon as you need one.

US-based support

Founder and onboarding lead in the United States. You can reach a human, not a ticket queue.

Talk to the founder

Book the founder for 15 minutes.

We will walk through how Jonson would handle one real family call on your line, on your schedule. No deck.

View pricing

Assaf Ichaki on LinkedIn